Read ‘AIA Kick Out Coal’

AIA is one of the world’s biggest life insurance companies and one of the largest corporations headquartered in Hong Kong. Its main brand promise is to “help people live healthier, longer, better lives”.

In many ways AIA tries to live up to its lofty goals. But the company has a dirty little secret: unlike many of its peers, it still invests in polluting coal companies and projects. These investments contradict its healthy lifestyle brand and set it apart from the leaders in the global insurance industry. They also conflict with the climate commitments of its main sponsoring partner, Tottenham Hotspur Football Club.

‘AIA Kick Out Coal’ expresses AIA’s coal investments, contrasts it with the climate actions of its peers and shows what the life insurer needs to do to clean up its act.